Job Description

G ansevoort Meatpacking NYC is seeking an experience Director of Sales & Marketing with the strong Marketing background within Hospitality industry to join our team!

Position: Director of Sales and Marketing

Reporting to: General Manager

Summary of Position: Functions as the leader of the property’s sales and marketing departments. Manages the property’s proactive and reactive sales efforts. Provides day-to-day leadership to sales associates to achieve property sales objectives with overall responsibility for achieving booking goals and property revenues. Implements the hotel’s service strategy and applicable initiatives in all aspects of the sales process and focuses on building long-term, value-based customer relationships that enable the achievement of the hotel’s’ sales objectives. Evaluates the property’s participation in the various sales segments and develops strong working relationships to proactively position and market the property. Manages the marketing budget to enable development of property specific campaigns, promotions and collateral to drive revenue and meet property objectives. A key contributor in new developments, social media strategies, public relations and the overall sales including international direct sales efforts. Develops and implements property–wide topline strategies in collaboration with Director of Revenue to meet or exceed the needs and expectations of the hotels’ revenue goals.

Primary Functions:

Responsible for participating in the budgeting and forecasting process of the hotel’s revenues and of sales and marketing expenses.

Work with Director of Revenue Management and General Manager to continually review and adapt pricing strategies for the hotels.

Provide strategic leadership for all marketing tactics to position the hotels effectively and create increased visibility.

Successfully lead the sales team, securing new accounts, maintaining existing accounts, executing sales and marketing strategies to maximize the profitability of Gansevoort Meatpacking while maintain exemplary customer satisfaction.

• Administer the staffing, training and performance reviews for the Sales Department. Ensure training programs are conducted regularly and hotel’s standards of performance are met. Give guidance and counsel staff toward improvement. Provide overall direction, leadership, training and development to the sales and marketing team.
• Coaches leaders of revenue generating departments in developing effective revenue strategies and setting aggressive goals that will drive the property's financial performance.
• Compiles and/or directs the preparation of reports pertaining to the operation of the Sales Department to include, but not limited to the annual and monthly Forecast, Marketing Budget, STR Report, reports and Sales Meeting minutes.
• Coordinate ongoing research of the travel industry to detect market trends and related information for development of new marketing strategies. Make reasonable recommendations to improve potential from various markets.
• Initiate preparation of annual Marketing Plan and executing plans as outlined, critically examining and adjusting as deemed necessary by current market conditions.
• Organize and/or attend scheduled Sales and Marketing related meetings.
• Creates effective structures, processes, jobs and performance management systems are in place.
• Understand competitors' strengths and weaknesses, economic trends, supply and demand and successfully positions the hotels.
• Represent the company by meeting and entertaining current and potential customers and initiate opportunities for developing new sources of business in all market segments and
• Prospect and develop accounts, and keep accurate records of clients and follow through on all potential business.
• Other duties as assigned by the General Manager.

Specific Accountabilities:

• Solicit group, transient and leisure directly and jointly with others through the preparation, execution and completion of Action Plans.
• Quote and negotiate prices with customer representatives, confirming reservations by letter and drawing up contracts; signing for the hotel and obtain customer signatures to close the transaction.
• Upon closing, coordinate and follow up with other hotel departments to ensure guest satisfaction.
• Prepare weekly, monthly, quarterly and annual reports as required by Hotel Policy and Procedural Guidelines.
• As directed, participate in trade shows, conventions and promotional events within the hotel, the industry and customer organizations.
• Participate in designated training programs.
• Work with General Manager on the compilation of reports and segment development on as needed basis.
• Maintain prospect, independently solicit and book business active accounts.
• Asst. General Manager with department administrative projects.
• Asst. General Manager with department, leadership with administrative staff & sales to include facilitating monthly administration meetings and weekly sales manager team.

Required Skills/Qualifications:

• Bachelor’s degree or equivalent industry experience.
• Prior Director of Sales/ DOSMexperience within Hospitality Industry.
• Computer Literate (Microsoft Word, Excel, CLS and ACT.)
• Selling Skills which are at minimum above the industry average, this includes but not limited to Xerox, PSS I, II, III, Wilson Learning, Forum, Customer focused sales skill. Incumbents, who have not completed these sales techniques, should be well versed in prospecting, rate and contract negotiating, business planning and telephone sales.

Physical Requirements:

• Must be able to work stationary at least 8 hours per day and/or standing for 8 to 10 hour to conduct trade shows.
• Must be able to speak and hear clearly to communicate with potential guests by phone.
• Must be able to pull, lift, or move packages at least 40 pounds of force.
• Must be able to move inside the office to make copies and send faxes.
• Must be able to reach and handle the computer, keys, paper and items on the top of the desk.
• Must have depth perception and balance, for overall performance and be able to work with computers.

**Salary Disclaimer Clause:** The salary range posted for this position is provided in good faith at the time of the job opportunity posting. Please note that the actual salary offered will be determined based on the candidate's prior experience, expertise, and qualifications. We encourage applicants to discuss their compensation expectations during the interview process.

Job Type: Full-time

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Work Location: In person

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