Location: Atlanta, GeorgiaJob Type: ContractCompensation Range: $21 - 29 per hourWe are looking for a skilled Digital Copywriter with B2B experience to create compelling, engaging, and high-converting content across digital platforms. This role is perfect for a detail-oriented writer who can craft messaging that resonates with B2B audiences, supports marketing campaigns, and aligns with brand voice and business objectives.Responsibilities:Develop and refine digital copy for web pages, blogs, email campaigns, landing pages, social media, digital brochures, and sales sheets.Create engaging and informative B2B marketing content that aligns with customer pain points and business goals.Write and optimize SEO-driven content to improve search rankings and web traffic.Develop compelling call-to-action (CTA) messaging to drive conversions.Assist in content strategy development, ensuring consistency across all digital touchpoints.Collaborate with marketing, design, and product teams to create content that supports campaigns and product launches.Adapt tone and messaging for different audience segments and digital channels.Stay up to date on B2B marketing trends, SEO best practices, and industry-specific topics.Qualifications:2+ years of digital copywriting experience (preferably in a B2B environment).Strong portfolio showcasing B2B marketing content, including web pages, blogs, email marketing, and sales with SEO writing, keyword research, and content to write for multiple formats, including long-form content, short-form ad copy, and product descriptions.Knowledge of content marketing strategies, customer journey mapping, and lead generation tactics.Experience working with CMS platforms, email marketing tools, and analytics software is a plus.Strong understanding of brand voice and messaging consistency.Excellent attention to detail, editing, and proofreading skills.Preferred Experience:Industry experience in industrial, manufacturing b2b.Familiarity with marketing automation tools (Marketo, HubSpot, Pardot, etc.).Experience writing scripts for podcasts, webinars, or video content is a plus.Job ID: #LI-Cella#LI-SM1#LI-Remote#PLEqual Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility). This posting is open for thirty (30) days.PandoLogic. Category:Marketing & Biz Dev, Keywords:Copywriter, Location:Atlanta, GA-30308
* Please note: This position does not work with Digital Media, and does not conform to a Digital Media background. * InnoVision Marketing Group, voted one of the "Best Places to Work In San Diego 2024", is hiring for multiple positions and hiring as soon as possible....
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